The brand of sporting goods Speedo USA Swimming, aesthetics company Syneron Candela, the clothing brand Ralph Lauren and and the manufacturer of mattresses Airweave announced that they no longer support the athlete.
These four were the main sponsors of the swimmer, who holds twelve Olympic medals including a gold in Rio 2016, in the relay race 4 x 200 m.
“As part of the decision, the Speedo USA will donate US$ 50,000 (about US $ 160,000) of the amount paid to Lochte to Save the Children, a global institution partner charity of the Speedo matrix for children in Brazil,” said one of the former sponsors in a statement on their Twitter post.
Speedo USA announcement below.
The official response regarding our sponsorship of Ryan Lochte. pic.twitter.com/0DdP2RyceD
— Speedo USA (@SpeedoUSA) August 22, 2016
“While we have enjoyed a victorious relationship with Ryan [Lochte] for over a decade and it has been an important member of the Speedo team, we can not forgive behavior that goes against the values that the brand stands for so long,” the he said company. Speedo thanked made of Lochte, and also said that “hopes that he go ahead and learn from this experience.”
Ralph Lauren brand announced it will not renew their agreement with the swimmer, which was specifically for the Rio Games. The brand took all references to tne gold medalist from their site.
Syneron Candela, who had chosen Lochte as a global brand ambassador for their products in April, also broke the sponsorship.
The last to cancel the agreement with the athlete was the japanese manufacturer of mattresses Airweave.
WHAT REALLY HAPPENED THAT NIGHT
The controversy involving four US swimmers began during the Olympics in Rio, when Ryan Lochte, 32, said he was robbed in the early hours when he returned to the Olympic Village after leaving France’s thematic house at Lagoa Rodrigo de Freitas.
He was accompanied by three other swimmers: Gunnar Bentz, Jack Conger and Jimmy Feigen.
Three days later, the Court of Rio understood that there were discrepancies in the accounts of athletes and ordered the seizure of passports of US swimmers Ryan Lochte and Jimmy Feigen. With the measure, they would be prevented from leaving Brazil. Lochte, however, had already left the country 24 hours before the obstruction of justice.
The Federal Police then prevented the shipment of two American swimmers, Gunnar Bentz and Jack Conger, a flight to the United States. They were prevented from leaving Brazil to provide clarification to the civil police about the alleged assault on Thursday (18).
The sheet was at the gas station where the athletes said they had been assaulted and interviewed the owner of the establishment, who asked not to be identified. He said that Americans “have not entered the bathroom. They began to urinate in the garden and on the wall in the store side.”
The police concluded that athletes were involved in a fight when returning to the Olympic village and that there was no robbery.
The US Olympic Committee and Ryan Lochte apologized to Brazil.
In addition to possible losses sponsors, Lochte may also suffer punishments in sports. The director general of the Olympic Committee of the United States, Scott Blackmun vowed on Sunday (21) the four American athletes swim team should receive sanctions soon.
The reason for the lie apparently was Lochte’s girl that stayed back in the hotel that night.
Airweave’s announcement below.
airweave’s official statement regarding sponsorship of Ryan Lochte. pic.twitter.com/pFGzMSxnTR
— airweave USA (@airweaveUSA) August 22, 2016